Franck Muller Boutique Sydney is now OPEN

As seen in Vogue Australia.

Moments that Sparkle Forever
IN PARTNERSHIP WITH GRAFF

Where iconic love stories begin, Graff ensures every detail is written in brilliance.

In the world of bridal style, every detail matters. From the first yes to the final toast, today’s wedding celebrations unfold across a curated tapestry of moments—each deserving of a jewel to match. And for those seeking elegance imbued with legacy, Graff stands as the ultimate destination for jewellery that transcends time.

Established in London in 1960 by Laurence Graff OBE, the House of Graff has long been synonymous with rarity and refinement. The brand’s unmatched approach—one where no stage is bypassed and only the finest stones are selected—has shaped its reputation as a global authority in high jewellery. “The House of Graff stands for the finest, the rarest and only the very best stones,” says Laurence Graff. “The Graff way means no shortcuts, no inferior bypassing. Perfection is the goal, and it’s achieved every time.”

For the bride-to-be, Graff offers a luminous pathway through every stage of celebration. Think shimmering solitaire engagement rings cut with millimetric precision, radiant wedding bands that whisper of enduring devotion and striking statement pieces from the Tilda’s Bow, Butterfly, Wild Flower and Icon collections—each designed to up the sparkle at rehearsal dinners, bridal brunches and beyond. Graff’s jewellery doesn’t just complement a look; it becomes part of the legacy.

At the heart of every Graff love story lies an extraordinary engagement ring. From the Promise collection which features timeless solitaires with flawless diamonds to the bold elegance and modern architectural lines of the Icon collection, each one is a masterpiece of craftsmanship and meaning. For those seeking a more celestial beauty, the radiant halos and scintillating pavé of the Constellation collection is designed to mirror the brilliance of a star-filled sky.

Among Graff’s most captivating collections is Wild Flower, a tribute to the untamed beauty and resilience of blossoms that flourish in nature’s most unexpected corners. Each piece in this collection—be it a ring, bracelet, or pendant—celebrates the miracle of wildflowers, a beauty born of strength and determination. The designs feature intricate floral motifs, meticulously crafted to capture the organic elegance of petals in bloom, symbolising the blossoming journey of love.

Equally enchanting is the Tilda’s Bow collection, inspired by the harmonious fluidity of silk spun into a charming diamond bow. This collection is inspired by the precise moment a ribbon is tied with love and care, embodying grace and femininity. The loops and swirls of the bow motif radiate outwards, set with over 90 round diamonds by Graff’s master artisans, creating pieces that are both timeless and contemporary.

While the bridal party often takes centre stage, Graff’s collections also speak to the elevated style of every guest in attendance—from bridesmaids to friends. For wedding guests, a Wild Flower bracelet worn with a minimalist slip dress offers a subtle yet striking nod to the romance of the day, while the delicate flutter of a Butterfly pendant pairs effortlessly with a soft pastel silk gown, perfect for a garden ceremony or bridal brunch. 

More than adornment, these jewels mark moments—etched in light, designed to be passed down. They are the pieces you’ll remember in photographs, the heirlooms you’ll gift in time, and the sparkle that becomes part of your story.

With boutiques at Crown Melbourne, Kennedy Chadstone and Kennedy The Star Sydney, Graff invites Australian brides and fine jewellery connoisseurs to experience the artistry in person. For those beginning their forever, it’s a chance to discover brilliance—crafted not just for a day, but for generations.

Discover Graff in-boutique at Graff Crown Flagship, Melbourne, Kennedy Chadstone and Kennedy The Star Sydney.

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