As seen in Vogue Australia.
The revered jeweller is commemorating five decades of one of its most beloved motifs, and there’s an iteration of its silhouette to suit everyone.
Since Laurence Graff OBE founded his namesake jeweller in 1960, his legacy has been rooted in spellbinding regalia that fashions the world’s finest gemstones into intricate, one-of-a-kind creations. It’s the reason why Graff’s name has remained synonymous with excellence in the past six decades, along with a reputation for pursuing perfection set, quite literally, in stone.
Each Graff piece has its own story to tell, but, in few instances is this story more enduring than the Graff Butterfly. The collection channels the beauty of the beloved insect and commemorates five decades in 2025. To celebrate the moment, the house debuted a collection of new high jewellery, which included a resplendent Butterfly high jewellery necklace, fashioned to encapsulate the idiosyncratic beauty of the butterfly.
The one-off creation incorporates a 5.04 carat emerald cut diamond surrounded by 57.13 carats of snow-set pavé emeralds. Further beauty manifests in the pear shape and marquise diamond butterflies, spangled across the piece to evoke the different stages of its life. Like all Graff Butterfly regalia, it’s a reflection of new life, empowerment and transformation—all qualities that the butterfly has long been synonymous with.
The collection’s intrepid spirit builds on Graff’s existing line of fine Butterfly regalia, which comes in the form of rings, earrings and pendants. Take its Pavé Butterfly Diamond Drop Earrings, which feature the unmistakable silhouette of a butterfly dangling from the ear.
It’s an understated but characteristically resplendent take on a classic piece, as are the Butterfly Silhouette Stud Earrings, which feature two layers and two sets of wings, designed for more of an everyday versatility. The shape of the butterfly proves itself as one of the most enduring motifs in jewellery, some 50 years after its release.
That’s visible in the Double Butterfly Silhouette Diamond Bangle, with two corresponding pavé diamond butterflies meeting at the centre of the wrist, designed to sit comfortably on the forearm.
The resplendent Pavé Butterfly Diamond Ring sees the creature’s wings covered in fine pavé diamonds, and at the centre, a marquise diamond for additional brilliance.
Clients desiring more decorative and avant-garde pieces should also see their tastes reflected in the Pavé Butterfly Diamond Petite Ear Climbers, which feature four petite butterflies placed along the ear lobe, giving the impression of nature’s idiosyncratic beauty and the delicate dance of butterflies through the air. The butterfly is known for its unmistakable flutter, and Graff’s one-off pieces capture that sense of perpetual motion.
The Petite Butterfly also reigns in the Pavé Butterfly Diamond Petite Necklace, which features diamond butterflies placed elegantly and enchantingly around the neck, fastened in place by a white gold chain.
Like the butterfly itself, the Graff Butterfly is defined by its metamorphosis, through pieces that are eternally beautiful and intended to be worn forever, through every one of life’s stages. 50 years after its invention, Graff’s perfect creations continue to balance the finest gemstones in the world with one of high jewellery’s most empowering natural emblems, designed to meet all of life’s occasions, and are eternally poised to take flight.
The Graff Butterfly collection is available in Australia exclusively at Kennedy boutiques and the Graff Crown Melbourne flagship. Visit in store and browse the collection online.
